This article is intended for people in the technology industry who find themselves needing to sell. I want to avoid the term “salesperson” because I don’t like thinking of people who are good at selling as “salespeople”. I prefer to believe that what makes them good at selling is that…


There is a phenomenon I have observed frequently over the past 5 years that I felt compelled to write an article about. The purpose is to provide an explanation for software developers around the world about how they can improve their communication interactions with clients. …


This is another one of those pieces of wisdom I learned after I turned 30 (so either I was dumb as rocks before or there is some upside that goes along with hair loss). In hindsight, it’s probably the most non-obvious, obvious thing I’ve ever learned. Simply put, “it’s better…


From Frazzled to Focused: Eight Concrete Steps to Defining & Implementing a Great Marketing Automation Strategy

Building a marketing automation strategy can be overwhelming. There are so many unknowns and more marketing channels than I can count (Instagram, Facebook, offline, email, TV, print, direct mail, etc). …


This is an excerpt from a longer piece I wrote about three rapidly growing industries in the 2020s.

There were a few things I never thought I’d say as a 5 year old. One of them was that I find the senior living industry to be extremely interesting and dynamic…


This is an excerpt from a longer piece I wrote about three rapidly growing industries in the 2020s.

Let me just start by saying I am LONG the global market for skilled labor. If I had a personal north star, this is it. Developing human capital is the oil of…


This is an excerpt from a longer piece I wrote about three rapidly growing industries in the 2020s.

I have secretly harbored a great deal of shame since my high school physics days for not having a strong grasp on how electricity and energy systems work. Physics was not intuitive…


I intended for this to be a short article about three different business growth areas that I am interested in and have spent some of the past year thinking about; Clean Energy, Global Labor Market, Senior Care. I had more enthusiasm bottled up than I realized so this article got…


Humans tend to subconsciously distort information and sculpt it to fit their existing beliefs. Confronting one’s own cognitive biases is critical when starting a company.

Most startups begin with an idea and then follow a series of winding steps including user research, design, launching an MVP — all on a…


“Bootstrapping vs Raising Capital” are the binary terms that many people view the continuum of fundraising options. In my many years of experience, this is a gross misunderstanding of what lies ahead for new founders. Money doesn’t usually fall from the pockets of the well informed investor like rain in…

Charlie Lambropoulos

All things startup and technology. Founder of https://www.scrumlaunch.com— A product development studio for high growth startups and leading brands.

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